Lifeguard PRO Release for Integrators and NOCs

Arts Alliance Media Empowers NOC and Integrator Operations with Lifeguard Pro Release, a solution powered by CIELO Technology.

Miami, FL, and UK April 04, 2024

Arts Alliance Media (AAM), the global leader in digital cinema software and support, has proudly announced the launch of Lifeguard Pro, their latest theatre hardware management tool, designed exclusively for integrators and Network Operation Centre (NOC) support teams and powered by CIELO technology.

Complementing the intelligence of Lifeguard,  AAM’s recognised hardware management system that enables exhibitors to oversee their organisation’s devices and consumables, Lifeguard Pro, empowers integrators and NOCs to take a panoramic view of their full client network. With access to monitor and manage each exhibitors’ assets remotely, technical support teams can obtain a greater understanding of their clients’ hardware requirements and resolve unexpected issues fast and effectively.

“Our software works to elevate the audience experience. By working alongside our trusted integrator network, we’re thrilled to introduce a dedicated solution that provides them with extensive hardware management and monitoring capabilities to strengthen support operations”, explained David Ong, Chief Commercial Officer at AAM. 

Available from April 2024, Lifeguard Pro empowers users to seamlessly navigate their exhibitors’ sites and screens with unparalleled efficiency, consolidating inventory management, warranty tracking, maintenance alerts, and technician scheduling from one centralised hub. By providing users with astute insights and a comprehensive overview of their network, Lifeguard Pro elevates service standards, enhances data accuracy, and optimizes consumables procurement, leveraging economies of scale to bolster margins.

With seamless end-to-end integration into AAM’s esteemed software suite, Lifeguard Pro effortlessly integrates with any TMS, server, or projector system, eliminating installation barriers and ensuring a hassle-free experience for users.

William McMorrow, Director of Product and Design at Arts Alliance Media, added “Lifeguard Pro heralds a new era in asset management and support operations, reinforcing integrators and NOCs in their mission to service clients ‘like a Pro’. By mirroring the meticulous reporting and device monitoring capabilities exhibitors enjoy with Lifeguard, support networks can revolutionise their approach, improving their quality in response, enhancing efficiency, and ensuring seamless operations for all stakeholders.”


About Arts Alliance Media

Arts Alliance Media (AAM) is the global leader in digital cinema software and services, offering a wide range of solutions which help exhibitors to reduce costs, increase efficiency, and improve the cinematic experience for their customers.

AAM’s extensive portfolio, including Producer, Screenwriter, Screenlighter, Lifeguard, MX4D, and HeyLED, touches over 45,000 screens worldwide, while their network operations centre (NOC) supports several thousand screens.

AAM is part of the Luxin-Rio Group, the world’s foremost cinema technologies provider.


CIELO is an enterprise software company that unlocks business efficiency through machine connectivity. Founded in 2015, CIELO is the fastest growing software leader enabling customers to compete in the new era of cinema with next generation technology. CIELO’s software solutions are agnostic and support the multivendor environments that exhibitors have today.

They are installed in over 16,000 screens in over 50 countries processing over 56 billion transactions a year.

Contact for more information.