CinemaNext –

Lifeguard New Partnership  

CinemaNext Strengthens Arts Alliance Media Partnership with Lifeguard Hardware Management System powered by CIELO

CinemaNext, the largest cinema exhibition services company in Europe, the US, the Middle East, and Africa, has strengthened their reseller partnership with Arts Alliance Media (AAM), the global leader in digital cinema software and support, by adding AAM’s Lifeguard Hardware Management System, powered by CIELO Technology, to their esteemed portfolio of solutions.

Offering a wide range of services, including consulting, installation, equipment sales and financing, and maintenance and support, CinemaNext are renowned industry-wide for delivering smart, comprehensive solutions, with over 9,500 European screens enrolled in service contracts.

Having been an essential outlet for Screenwriter, the world’s most powerful, widely deployed Theatre Management System (TMS), throughout Europe since 2013, CinemaNext are set to reinforce the partnership by offering Lifeguard to their network of clients. Lifeguard, a cloud-based device monitoring tool powered by CIELO, provides exhibitors with critical information to optimise hardware, reduce the cost of operations, and resolve issues with precision.

“Supplying our exhibitor network with leading services and solutions is our sole mission,” explained Georges Garic, CEO of CinemaNext. “We’re proud to add Lifeguard, an exceptional tool that will help exhibitors to augment the monitoring and management of their sites’ equipment and devices, to our suite of leading software solutions.”

Catering to a global market, AAM offer a wide range of solutions that help exhibitors to reduce costs, increase efficiency, and elevate the cinematic experience for their staff and audiences. With Lifeguard, exhibitors can harness over 40 intelligence reports, proactive equipment maintenance, technician scheduling functions, and automated lamp alerts to refine daily operations from one central hub.

David Ong, Chief Commercial Officer at Arts Alliance Media, added, “CinemaNext is a crucial partner for our operations in Europe, and we are thrilled to enhance this strong collaboration. By integrating Lifeguard into their AAM offering, CinemaNext clients will benefit from a reliable tool that has been proven to enhance NOC operations.”

About Arts Alliance Media

Arts Alliance Media (AAM) is the global leader in digital cinema software and services, offering a wide range of solutions which help exhibitors to reduce costs, increase efficiency, and improve the cinematic experience for their customers.

AAM’s extensive portfolio, including Producer, Screenwriter, Screenlighter, Lifeguard, MX4D, and HeyLED, touches over 45,000 screens worldwide, while their network operations centre (NOC) supports several thousand screens.

AAM is part of the Luxin-Rio Group, the world’s foremost cinema technologies provider.


CIELO is an enterprise software company that unlocks business efficiency through machine connectivity. Founded in 2015, CIELO is the fastest growing software leader enabling customers to compete in the new era of cinema with next generation technology. CIELO’s software solutions are agnostic and support the multivendor environments that exhibitors have today.

They are installed in over 16,000 screens in over 50 countries processing over 56 billion transactions a year.

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