Arts Alliance Media

Arts Alliance Media Agrees on Partnership with CIELO to Bring Best in Class NOC Solution to Exhibitors

Arts Alliance Media (AAM), the global leader in digital cinema software and support services, has agreed to a strategic software partnership with CIELO, a global leader in cloud-based monitoring and analytics software.

Drawing upon each other’s technical and industry expertise, the newly formed alliance will enable the deployment of a new and improved, cloud-based Network Operations Center (NOC) solution, helping exhibitors to centralize asset management and put an end to potential showstoppers.

While delivering an all-inclusive asset management tool to market, the collaboratively developed Lifeguard software will present new and existing customers with an enriched user experience.

“We are excited to bring together two of the industry’s leading software companies to deliver even more value to exhibitor partners”, said Guillermo Younger, Founder and CEO of CIELO. “With this partnership, Arts Alliance Media customers will now have access to state-of-the-art monitoring and analytics for their cinema operations to reduce preventable issues and save them money.”

Offering over 30 operational reports to help identify the issues that matter and manage theatres more efficiently, the reinvigorated Lifeguard presents a one-click remote for every digital device within an organization, enabling comprehensive visibility and meticulous monitoring. As a cloud-based solution, exhibitors can enjoy easy installation with no hardware required.

To allow potential suitors to experience the revitalized functionality and interface for themselves, AAM customers who do yet own Lifeguard can trial the new software for free.

Dale Miller, Chief Commercial Officer at Arts Alliance Media added, “providing exhibitors with a flawless solution that maximizes hardware performance and reduces missed shows and lost revenue is our foremost priority, and our partnership with CIELO facilitates that.

Together, we’re confident this revitalized Lifeguard package offers exhibitors the tools required to operate without compromise.”

Arts Alliance Media and CIELO will continue to explore other areas of cooperation to further enhance the exhibitor experience.

About Arts Alliance Media

Arts Alliance Media (AAM) is the global leader in digital cinema software and services. AAM offers a wide range of solutions to exhibitors which enable them to reduce costs, increase efficiency, and improve the cinematic experience for their customers. AAM software touches over 45,000 digital screens globally, while their network operations center (NOC) supports several thousand screens. AAM is part of the Luxin-Rio Group, the world’s foremost cinema technologies provider, alongside Volfoni, a global leader in 3D technology.


CIELO is an enterprise software company that unlocks business efficiency through machine connectivity. Founded in 2015, CIELO is the fastest growing software leader enabling customers to compete in the new era of cinema with next generation technology. CIELO’s software solutions are agnostic and support the multivendor environments that exhibitors have today.

They are installed in over 16,000 screens in over 50 countries processing over 56 billion transactions a year.

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